Everything You Need for Channel-Partner Success

Reach New Markets With Channel Partners

In today’s marketplace, having a single marketing channel cannot sustain the ambitious sales growth goals every organization seeks. You need to expand channel partners to reach new markets, generate demand for your products and drive sales.

Partner programs have never been easier. With our top of the line services, you will reach new channel-partners, or at the very least, manage your existing ones more effectively.


Clearwater Commerce Marketing’s Channel-Partner Success Services

Our program covers everything you need for channel-partner success in a complete package. Clearwater Commerce Marketing will do the following for you.


Analyze Your Partners And Channels To Discover New Opportunities

Right now, you are more than likely missing out on great opportunities. We’ll conduct a full analysis to uncover:

  • Geographic Areas Full Of New Sales Potential

    Clearwater Commerce Marketing will help you discover cities, regions, and countries that you’re not currently penetrating – and you should be.

  • Channel Partner Performance

    We’ll identify if you have partners that are bringing your success rates down. We’ll review how quickly partners respond to qualified leads and the results they actually achieve. Moreover, you’ll receive a performance review filled with specific metrics that enables you to focus on the best and take out the rest.


Create Profiles Of Your Top-Performing Partners

We identify the traits of channel partners that will gain profit from selling your products or solutions and that will take up the challenge on your behalf.

How, might you ask? We will look at your current partners’ fundamental performance – growth, profitability, sales, and everything that leads to success. We filter the top performers, distinguish their attributes, and reverse-engineer successful strategies to create the perfect partner profile. Now you can efficiently target the right partners to benefit you, and discover who are the ones you should terminate your relationships with.


Enlist Ideal Channel Partners

After building your own lists or acquiring lists of prospective partners, we:

  • Help close the deal when you’re ready to move forward.

  • Relay their information to you if they are interested and meet your criteria.

  • Understand the perspective of business leaders and see how a partnership with your company could benefit them.


Develop Your Partnerships And Build Loyalty

Once you’ve enlisted a partner, it’s not the end of the story. It’s just the beginning. Now it’s time to develop the relationship and provide the support they need to drive sales.

If you are providing leads to your partners, we will transfer those leads, manage their sales pipelines, track activity, and ensure they thoroughly work qualified leads. If your company does not have the right resources to provide leads, we provide lead generation and lead qualification services to keep your partners busy.

Working with Clearwater Commerce Marketing is like having your own team of expert channel partner managers on call whenever you need them. Our highly educated, experienced sales specialists work with you and your channel partners to achieve your sales goals.

Other Marketing & Systems Services

  • Data & List Management

  • Use our mature processes and systems – an accumulation of wealth of skills, processes and technology for over 10 years while working with clients – to build, manage, and enhance your data.
  • Lead
    Management

  • Increase ROI of your lead generation activities, compress the your sales cycle and convert more leads to sales.
  • Email
    Marketing

  • We formulate and roll-out applicable strategies for delivering relevant, creative, and timely content to your prospects via email. We assimilate email in all appropriate places in your marketing campaign to achieve the perfect media mix.
  • Market
    Research

  • We gather and analyze data to give you unique insights on the market and identify products and services currently in demand, and how to be compete in different market environments.